Within the first half-second to one second, your brain produces a gut reaction. This immediate response is driven by the amygdala, a part of your brain responsible for instinctual reactions such as fear and aversion. For example, if you love chocolate and are presented with a choice between chocolate and a green apple, your gut reaction might be to choose the chocolate.
After the initial gut reaction, the prefrontal cortex, which handles logic and reasoning, begins to engage. This part of the brain takes longer to activate but provides a more reasoned approach to decision making. For instance, it might remind you that the apple is healthier despite your initial craving for chocolate.
While quick decisions can provide immediate gratification and a dopamine release, taking more time to think about a problem generally increases the likelihood of making the right decision. However, overthinking can lead to indecision, which is a decision in itself—a bad one.
Knowing when to make a decision is crucial. In both life and chess, taking too long can lead to missed opportunities, while acting too quickly can result in poor choices. It's important to find a balance and set a deadline for making your decision.
Effective decision making involves understanding the timeline of your brain's responses, balancing immediate reactions with logical reasoning, and knowing when to act. By giving yourself the right amount of time and resources, and setting a deadline, you can increase your chances of making the right decision in any situation.